Banner
Banner
Banner
Banner
  • Pet-approved chews and treats, at prices you’ll love!
  • Quality toys, accessories, and more.
  • Fast Shipping in NZ, faster than a fetch!
Dog Products
Cat Products
Food
Dog Treats
BioThane
All Toys
Pet Training
Accessories

New Products

Discover Our Products

Best Sellers

Shop By Pets

Accessories For Dogs

For muddy paws, busy walks and dogs that never sit still.
Cat Products

Everything your cat needs for comfort, play, and everyday care.
Accessories For Other Pets

Because every pet deserves the right setup, no matter the species.

Superior BioThane Products For Dogs, Custom, Waterproof, And Built To Last!

Say Goodbye To Dirt, Moisture, Smell, And Wear And Tear. Shine Pets Offers Leads, Longlines, Collars, And More, Made From The Ultimate Material For Dog Gear - BioThane. Choose And Customise From A Huge Range Of Colour Combinations!

Let customers speak for us

from 1341 reviews
Air-Dried Hoki Skin

Dogs love them I use as a topper and break them up and sprinkle on top

David W.
Air-Dried Hoki Skin
Fabulous colour!

I love my custom made lead in lime green with blue detail. I often agility train in the evening and being able to see the lead quickly is very valuable.

Playlikearabbit
Colour
On time delivery

Delivery so quick

Ann H.
Shine Pets
Billybeds

Love these covers for my crate beds, waterproof, my bed chewer doesn’t wreck them, old duvet inners are the perfect filler for them.

Jane A.
Billy Bed Buddy Cover (WATERPROOF dog bed cover)
Dog leash

Loving the dog leash, really strong and sturdy. Thank you 😊

Linda D.
Reflective Dog Leash - True Love

Possyum Meat Sticks 15cm

Jessica W.
Possyum Meat Sticks 15cm
Great product

Great product - works really well, wasn't sure if I was doing the right thing attaching the ring at the end but used it over the weekend and it worked really well. Loved the color I selected, matched the harness ex Shine pets and collar I had on my dog perfectly.

Janine
BioThane Dog Longline - Dragline - Scentline

Air-Dried Elephant Fishtail

Daisy W.
Air-Dried Elephant Fishtail
Dry bed

Love this dry bed for our dog, I got it out of the box and she lay right down on it. It’s so soft and cosy, the non-slip backing is perfect on our wooden floors and I love that it can be easily washed!

Amanda
Shine Pets
Harness and lead

Awesome product.. Fits nicely and looks comfy.
My dog still pulls but she now doesn't wheeze and beath heavily whilst pulling. I would definitely order again. Thank you so much, a happy fur baby and a happy customer 💓

Linda D.
Adjustable Dog Harness - True Love
Just what we needed!

We purchased the Longline after being recommended by our dog trainer. It's perfect for what we need! Our dog is working on recall training and pulling whilst walking, and this gives her the freedom to walk without feeling stressed. I also love how durable it is, and I don't have to worry about it getting dirty as it's so easy to clean. Great product!

Saskia R.
Add a fixed handle to your longline
Pig

My dogs absolutely love these.

Anonymous
Pig Snouts for Dogs – Natural NZ Dehydrated Dog Chew Treats
Super handy

We love our bucket to hang in her car crate after long walks or at scent trials. Perfect side and easy to hang off the side of her crate!

Sarah
Dog Water Stainless Steel Bucket Flat Sided with hook

Air-Dried Fish Cartilage

Dianne T.
Air-Dried Fish Cartilage

Brought a custom collar for my BC - great correspondence, super fast service. Awesome collar 😍

B.W.
BioThane Custom Buckle UV Printed Dog Collar WITH ACCENT

Blog posts

View more

  • Harness or Collar?

    Should your dog walk on a harness or a collar? It’s one of the questions I get asked most often. In this week’s Training Tip Tuesday, I discuss when I...
    4 min read

  • Why Longlines Are So Underrated

    Longlines are one of the most underrated dog training tools. They’re not just “a really long lead” — they can completely change the way you train recall, engagement, freedom, and...
    3 min read

  • Why Your Dog Should Want To Be Near You

    Last week I was chatting with a puppy client about engagement and why some dogs naturally stay connected to their owners out and about… while others completely disconnect. And I...
    2 min read

  • How to Progress Your Dog’s Training Out and About

    Your dog listens at home… so why does it all fall apart out and about?Training doesn’t automatically transfer between environments. Learn how to progress your training step by step and...
    2 min read

  • Why your dog listens at home… but not out and about

    Your dog listens at home… so why does it all fall apart out and about?It’s not stubbornness—it’s the environment. Here’s how to set your dog up to succeed and build...
    3 min read

  • Why Your Recall Isn’t Working (And How to Fix It)

    If your dog isn’t coming when called, it’s usually not just one issue. Recall is a combination of engagement, value, management, and reward—and small gaps in any of these can...
    2 min read

  • Ditch the Bowl: How to Create Desire for Your Dog’s Food

    Want a dog that listens and chooses you? Using your dog’s daily food for training instead of a bowl can transform their motivation and responsiveness.
    4 min read

  • 🛑 Stop Calling Your Dog When You Can’t Enforce It

    You call your dog…They don’t come. So you call again.…and again. Still nothing. Sound familiar? Here’s the Part Most People Don’t Realise You might be training your dog to ignore...
    2 min read